Fans who built an agency.

Murasaki Team.

Murasaki Team started from a simple truth: Japanese pop-culture has become a global culture, yet few agencies understand it from the inside. We do, because we come from it. We queued for premieres, grinded conventions and argued over adaptations long before we made it our job.

Today we put that culture to work for brands: events, influence campaigns and social activations, made by fans, for fans, between Europe and Japan. That is the difference between a campaign that "targets the community" and a campaign the community makes its own.