Establishment of an influence strategy for Beenos in Europe, the Americas and the Middle East.
Video and influencer campaign management in French, English and Spanish.
Influence campaign for Xiaomi's new phone, the POCO X6 PRO. We chose to highlight the "ultra" aspect of the phone with sports-oriented creatives, accumulating millions of views during the activation.
Co-creation and production of online and offline events on Twitch and during Japan Expo to promote Genshin Impact and Zenless Zone Zero, with influencers and animations for the public.
